Any person alive in the United States of America today who has not heard of a Subprime Mortgage has obviously been living in a cave. Britney Spears is the only thing that has been on the news more than subprime mortgages. The economic collapse of our nation is often placed at the feet of these mortgages that are less than prime.
Now the question is how to capitalize on these mortgages and turn a profit. There are several benefits to focusing on subprime mortgage leads. First of all, borrowers are less likely to shop your offer. Second, the commission on subprime mortgages can be quite lucrative.
Now, how do you find these people with subprime mortgages who need a new loan? Will it’s relatively easy. Two easy targets are credit agencies and list companies. Next, you must determine what it is you are looking for. First of all, get a list of homeowner’s who have just filed for Chapter 13 bankruptcy. If you get the client you can do a quick cash out refinance and pay off their Chapter 13 and pocket a nice commission. Another good group to look at is people who got a mortgage 2-5 years ago with a subprime lender. Their pre-payment penalty has expired, and they will be looking to refinance. Find homeowner’s that are 30, 60, or 90 days late on their mortgage. Another good thing to look for is a low credit school. Combine any number of these things to narrow down your targets.
There are plenty of places online that offer subprime mortgage leads. Let’s take a look at a few websites out there and see what they have to offer. There are plenty of scams out there, so make sure that any company you deal with is legit.
Red Clay Media located at is a company that deals in all types of mortgage leads. They have developed a model that targets specific subprime mortgages and ranks them by certain criteria. This criteria includes loan origination dates, median and household income, employment information, and payment history just to name a few. They also check the debt to income ratio of a potential candidate to determine if they are good candidates for a consolidation loan.
A similar site is located at . They too have a subprime mortgage department that specializes in pre-qualifying potential clients by checking exact information via credit reporting agencies. They claim to have direct relationships with all three major credit reporting bureaus allowing instant and very accurate information about bankruptcies, credit card debt, and other important items that will allow you to target prospects and take a lot of the guess work out of your business.
Another one that you probably have heard of is Lending Tree at . You can join their network and compete for mortgages with other banks. Lending Tree does all the heavy lifting through their extensive application process. Joining is easy, and this could be a good avenue to generate leads for your business.
There are countless ways to generate subprime mortgage leads both locally and nationwide. Finding a lead can be as simple as reading about bankruptcies in your local newspaper. Paying for leads via various online companies is also an option. In the end, this business is like any other. The more legwork and research you do yourself, the more likely you are to find good leads in the subprime mortgage game.